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Culture Matters Now More than Ever


This article scripted by Alyssa Drury of Seismic, discusses the culture movement and introduces John Mattone's new book Culture Transformations release.   

The article is spot on and shares that "Company culture has traditionally been regarded as a “soft” feature of a business’s identity, because it was tricky to measure and even more difficult to change.  While company culture has always influenced employees’ opinions of their roles in the workforce, it has never been more important than it is in 2016. This is partly due to the rising population of millennials in the workforce, who have a much different outlook on career paths than those of the Baby Boomers and Gen Xers. According to research done by PWC, millennials “expect rapid progression, a varied and interesting career and constant feedback…"  Read more